PMDG Marketing Communications, a full-service advertising agency, was recently recognized by the American Advertising Federation at their annual American Advertising Awards.
The agency received four ADDY Awards for projects representing several local and regional businesses and organizations. The awards included:
- Laredo Chamber of Commerce/Webb County “You’d be Surprised” Campaign – Best Television Advertising Campaign – Local
- Triumph Public High Schools “Ignite your Torch Summer Conference” – Best Out of Home Media – Special Event
- Laredo Pet Vet – Best Logo Design
- Laredo Pet Vet – Best Stationary Package Design
“We are elated to hear that our ‘You’d be surprised!’ campaign for Webb County, designed and produced by PMDG, has been recognized with a Silver ADDY. We’ve been working with PMDG over several years and are highly satisfied with their work ethic. They are perfect partners in helping build a brand from the ground up. This ADDY for Best Television Advertising Campaign – Local is a perfect example of that,” said Miguel Conchas, President and CEO of the Laredo Chamber of Commerce.
The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting more than 40,000 entries every year in local American Advertising Federation Club competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.
Selection of the most creative entry in each category is affected by a scoring process in which a panel of judges evaluates all creative dimensions of every entry. The number of awards given in each category is determined by the judges, based on the relative quality of work in that category.
“PMDG created a brand that spoke to who we truly are. They were able to successfully accomplish this because they did their research and took their time to get to know us. Now we feel that we are relevant and can be more competitive in the markets that we serve. PMDG has propelled us to the next level. We couldn’t be more pleased,” said Frances Berrones-Johnson, Superintendent of Triumph Public High Schools.
PMDG has been creating innovative marketing campaigns and helping clients build value through their brand for over 15 years; as well as protecting their clients’ reputation through the agency’s public relations services. The agency’s specialization is Hispanic marketing, a “niche” that has positioned them as a cultural powerhouse not only in Laredo but throughout South Texas.
“We were fortunate enough to be introduced to PMDG. Their previous work captivated us, and we knew we had to work with them. We were so impressed with their work process and were excited every step of the way. The final product was exactly what we had hoped it to be. They are a part of our team and you want them to be a part of yours,” said Dr. Rebecca Rodriguez of Laredo Pet Vet.
For more information on PMDG visit www.pmdgagency.com and follow them on Social Media.